Work / Airtime
A headless platform built for more than one market
A full rebuild of Airtime's public platform in React and Prismic, rolled out in phases and extended to Germany and Ireland.
- Client
- Airtime
- Sector
- Consumer rewards
- Disciplines
- Product design, Platform build
- Live
- airtime.co.uk

The brief
Airtime's old site held back new products, new markets and the marketing team. It had to be replaced without losing the search visibility the business relied on.
What we did
We led design and engineering end to end. A custom React frontend with bespoke motion sits on Prismic, so the internal team can build and change pages without a developer.
We released in phases to keep risk low. We then extended the platform to multiple languages and currencies, with routing by IP so customers in Germany and Ireland land on the right version automatically. Domain migration and technical SEO were planned with Airtime's partners so authority carried across.
What happened
Airtime now ships pages faster, on a quicker site, with editorial control in-house. The work has become a long-term partnership: we keep shipping features and improvements as the business grows.


What we did
- Product strategy
- Platform architecture
- UX and interface design
- Frontend engineering
- Headless CMS
- International rollout
- Currency routing
- SEO migration
- Ongoing support
